How to Turn Off Google AI Overviews: The Web Filter and udm=14 Explained
A guide by Pasquale Pillitteri explains how to disable Google AI Overviews via the Web filter and the udm=14 URL parameter. Neither is a supported Google setting.

- Pasquale Pillitteri published a guide on disabling Google AI Overviews.
- The guide covers two workarounds: the Web filter and the udm=14 URL parameter.
- Neither method is an official Google setting; both rely on URL structure.
- The source contains no Google statements, adoption data, or verification dates.
A new guide from Pasquale Pillitteri details how to disable Google AI Overviews using two methods: the Web filter and the udm=14 URL parameter. The piece is instructional. It does not report a Google announcement, an algorithm change, or any ranking data.
That distinction matters. Google has not shipped a settings toggle that removes AI Overviews outright. Users who want links-only results must work around the feature. Pillitteri's guide documents those workarounds.
What does the guide actually cover?
The source names three concrete items:
- AI Overviews — the AI-generated answer block Google places above organic results.
- The Web filter — the links-only results view, reachable through Google's filter tools.
- udm=14 — a URL parameter that forces Google to return the traditional Web results page without AI summaries.
The udm=14 method has circulated widely among search practitioners since AI Overviews rolled out. Appending the parameter to a Google search URL sidesteps the AI layer. The Web filter achieves the same result through the interface, though extra clicks are required.
Neither method is a Google product feature. Both are artifacts of how Google structures its results URLs. Takeaway: these are user-side workarounds, not supported settings.
What is confirmed versus speculative?
Confirmed: the guide exists, it names the Web filter and udm=14, and it instructs users on applying them. The author is Pasquale Pillitteri.
Not confirmed from the source text alone: Google's stance on the parameter's longevity, whether udm=14 works across all markets and devices, and whether Google intends to keep the Web filter accessible. The source headline promises a how-to. The body text available here contains no statements from Google, no user statistics, and no dates for when the methods were last verified.
Readers should test the parameter themselves before relying on it. Takeaway: the guide documents a technique; it does not guarantee the technique survives future Google changes.
Why this matters for search professionals
Interest in disabling AI Overviews signals user friction with the feature. Publishers and SEO teams track this behavior because it shapes traffic patterns. If a meaningful share of users adopts udm=14 or the Web filter, the click-through profile of AI-Overviews queries could shift for affected verticals.
No adoption data appears in the source. Any claim about how many users bypass AI Overviews would be speculation. What the guide does establish is sustained demand for a links-only Google experience, strong enough that third-party authors keep publishing instructions.
Takeaway: the workaround economy around AI Overviews keeps growing, and Google has not closed it.
What to monitor next
Watch whether Google formalizes an AI Overviews opt-out, changes the behavior of udm=14, or alters access to the Web filter in results pages — each move would date this guide instantly.
via Google News: AI Overviews (Source)
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Correspondent covering people, launches and day-to-day practice in Search rankings and algorithm updates, generative engine optimization at SERP Journal.
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